Many business books discuss the idea of failing early, often and quickly. We've decided to embrace that concept fully.
A: That thing you showed me yesterday? Can I get access to that server?
Me: Sure, it's just my dev machine. But it's a little bent right now. We're still working on it.
A: Great. Will it be unbent by Friday? I want to demo it for all our Canadian customers.
I guess if you're going to go down, you might as well go down in flames...